Dash+ is an innovative tool for market researchers, designed to capture deeper insights by integrating text, audio, and video responses into a single analysis format. Using natural language processing, it offers accurate transcriptions and in-depth analysis across all formats, enabling authentic feedback from participants in their preferred medium.

Features

Interactive Survey Experience: Transforms traditional text-based surveys into engaging multimedia interactions, enhancing engagement by allowing respondents to express themselves in formats they are most comfortable with.

Enhanced Qualitative Recruitment: Serves as a powerful tool for identifying ideal candidates for live qualitative sessions, leveraging in-depth analysis to ensure a diverse and insightful participant pool.

Multilingual Transcription: Capably manages the collection, translation, and transcription of responses in over 50 languages, ensuring accuracy and inclusivity in global research efforts.

AI-Driven Analysis: Skillfully analyzes responses to highlight key words, sentiments, and themes, facilitating a nuanced understanding of participant feedback across any input method

Benefits

Deeper Consumer Insights: Moves beyond traditional questionnaires to gather authentic feedback across various formats, culminating in a more profound analysis.

Enhanced Recruiting: Streamlines the process of identifying ideal candidates for qualitative exercises through a robust analysis of diverse response types.

Innovative Surveying: Reimagines the survey experience to be more interactive and engaging for respondents and researchers.

How It Works

Integrating Dash+ into your surveys is effortless. It can be embedded seamlessly into your survey scripting tool or Dash can program and host for you. This simple program adjustment transforms standard open ends. Participants are now given the option to respond in their preferred format—video, audio, or text. This approach results in richer and more expressive feedback.

In field, in real time Dash+ processes these responses, providing a comprehensive analysis. This includes audience level and individual summaries of subject matter, relevancy, sentiment, toxicity, key phrases and entities. All results will be readily available for download and stored securely in your Dash portal.

Authentic Feedback:

Now more than ever, it enables researchers to see, hear, and read real consumer feedback, fostering a deeper understanding across multiple mediums.

Seamless Integration:

Add value to your survey process without complexities, aligning with the existing survey infrastructure seamlessly and enhancing the analysis of varied response types.

Our Pricing Approach

In line with our commitment to providing value and enhancing the research capabilities of our clients, Dash+ is included at no additional cost for all of our customers. This decision reflects our dedication to supporting your research projects by offering advanced tools without extra fees. It's our way of ensuring that every researcher working with us has access to top-tier resources needed for impactful insights.

By opting for Dash+, you're not just choosing an advanced research tool; you're embracing a partnership aimed at elevating the quality and effectiveness of your research endeavors.

Commitment to Innovation:

Choosing Dash+ means partnering with an organization committed to innovation and the continuous improvement of research tools, ensuring reliable and advanced capabilities for your projects.